McClure Media.MIGHTY MCCLURES / MCCLURE TWINSPartnership menu ↓

Creators who
understand business.

The Mighty McClures and McClure Twins connect brands with a family-focused audience. We also operate successful ecommerce brands, Gleam Beauty and the UltraLite, so we understand content, customers and the business behind a campaign.

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10M+Subscribers across the family’s YouTube channels
6B+Lifetime views across platforms
63%
U.S.
Share of audience in the United States

Family-supplied reach figures. Platform-specific audience snapshots are available for campaign planning; no guaranteed view or sales outcome is implied.

Past paid brand partnerships

DisneyNikeGoogleAmazonTargetWalmartAppleMetaMattelUniversalNintendoNickelodeon

Who is
watching.

A predominantly U.S., majority-female audience, with the largest age groups between 25 and 55.

87.5MYouTube views, last 90 days
1.75MWatch hours, last 90 days
63.6KNew subscribers, last 90 days
78.5MMonthly views across YouTube, Instagram, TikTok and Facebook

YouTube: creator-provided Studio exports for 5 Aug – 3 Nov 2026, all formats including Shorts. Cross-platform monthly reach is creator-reported. Views are not unique people or guaranteed campaign results.

63%United States

37% of the audience is outside the United States.

72.2%Female

72.2% female27.8% male

Age
13–17
14.8%
18–24
7.6%
25–34
24.9%
35–44
29.2%
45–54
13.5%
55+
10.2%

62.1% of the audience is aged 25–45.

02 / PARTNERSHIPS

Simple rates.
Specific deliverables.

Starting rates for organic placements. Send your brief and budget — we will recommend a format and package that fits. Final pricing depends on scope, production and rights.

Reels, Story stacks, integrations and dedicated videos are different deliverables. Paid usage and exclusivity are not included.

YouTube

Dedicated videos, integrations and Shorts are priced separately.

McClure Twins

Dedicated video

$8,500

Mighty McClures

Dedicated video

$6,000

McClure Twins

60–90 second integration

$4,000

Mighty McClures

60–90 second integration

$3,000

McClure Twins

Dedicated Short

$2,500

Mighty McClures

Dedicated Short

$2,000

Instagram

A Story stack means three frames. Reel-only and Reel + Stories are different packages.

McClure Twins · @mccluretwins

Reel / Reel + 3 Stories

$6,000 / $7,000

Ami · @just_aminat

Reel / Reel + 3 Stories

$3,000 / $3,500

Mighty McClures · @mightymcclures

Reel / Reel + 3 Stories

$2,500 / $3,000

Justin · @jkmcclure

Reel / Reel + 3 Stories

$1,750 / $2,250

Jersey · @jerseytayomcclure

Reel / Reel + 3 Stories

$1,000 / $1,250

Posts, carousels & standalone Stories

Quoted by account and campaign scope

Scoped quote

TikTok & Facebook

Distribution across platforms is scoped explicitly, not assumed to be included.

Mighty McClures · TikTok

Dedicated video

$4,000

Mighty McClures & McClure Kids · Facebook

Reels, videos & posts

Scoped quote

Playtime with Jersey · YouTube

Dedicated videos & integrations

Scoped quote
03 / PACKAGES

More than
one placement.

Multi-platform packages with every inclusion spelled out. Rights are quoted separately.

Mom + Twins

$8,000

One Reel on @just_aminat and one on @mccluretwins. Reel-only; Stories are not included.

Separate: $9,000 · Save $1,000

Reel + TikTok

$8,500

One @mccluretwins Reel plus one Mighty McClures TikTok video, adapted from the same approved creative. No Stories.

Separate: $10,000 · Save $1,500

Dual YouTube

$12,500

One dedicated video on McClure Twins and one on Mighty McClures.

Separate: $14,500 · Save $2,000

Family Campaign

$13,500

Mighty McClures dedicated YouTube video, @mccluretwins Reel and Mighty McClures TikTok video. No Stories.

Separate: $16,000 · Save $2,500
04 / RIGHTS

Clear terms.
No hidden assumptions.

Base rates cover the agreed organic posts on our channels. Brand reposting, ad permissions, exclusivity and longer licenses require written agreement.

Paid ads on brand handles

+30% of base · 30 days

Use of the approved asset in brand-account digital advertising for an agreed territory.

Creator-handle ads / whitelisting

2× base total · 30 days

Includes the same 30-day paid-use permission. This is not stacked with a second fee for that same permission. Partnership Ads and Spark Ads permissions must be scoped explicitly.

Category exclusivity

+1× base · 90 days

An additional 100% of base, for a named competitor category and an agreed period — not a blanket restriction on all partnerships.

Longer usage & extra assets

Scoped quote

Extensions, raw footage, reshoots and additional edits are priced before approval. No perpetual paid license is assumed.

05 / WORKING TOGETHER

Agree the scope.
Then create.

Creative: Deliverables, key messages and the revision allowance are agreed before filming. The integration should feel natural to the channel.

Payment: Standard terms: 50% to reserve production, balance net 30 after posting. Agency procurement requirements can be agreed in the contract.

Timing: Posting dates are confirmed against production availability, approvals and product delivery. Rush work, cancellation and additional revisions are quoted separately rather than implied.

Final pricing, payment and rights are confirmed in the campaign agreement. Existing signed terms remain unchanged.

Let’s see if it fits

Send the brief.
We’ll scope the partnership.

Brand, platforms, deliverables, posting window, usage and budget. That’s enough to start.

themccluretwins@gmail.com ↗